Lead Front-End Developer at Create.
Dubai, UAE
I've spent 14 years making government and cultural websites move. Now I build the AI tools that make whole teams faster.
About
I'm a Lead Front-End Developer who has spent fourteen years building the web for governments and global brands across the Gulf, from Visit Abu Dhabi to AlUla. Motion is where I live. These days I build with AI as much as for the web: Claude Code is my daily driver, and the boring parts of my team's work now run themselves.
- Led the UI department on government and enterprise platforms
- AI tools in production: internal, client-facing and personal
- Core Web Vitals treated as a feature, not an afterthought
- Optimizely, Sitecore JSS and modern CMS delivery
Selected work
Government platforms, cultural sites and the AI products I build for myself.
Personal AI Task OS
An AI-native workspace that manages my life and career
Create Ideas - The Meta Mind
Intelligence patterns, documented as a deck - and put to work
Pagelume
AI-powered website builder from natural-language prompts
Visit Abu Dhabi
The Emirate's official tourism platform
AlUla Design Studio
Scroll-driven storytelling for a Saudi royal commission
Qasr Al Hosn
Digital home of Abu Dhabi's oldest monument
Cultural Foundation
Abu Dhabi's arts & culture hub - plus a children's library
Create Group
Award-winning agency site for my home team
Reel Cinemas
Modern cinema experience & booking platform
Also shipped
- Union DayUAE national celebration site - parallax storytelling under tight deadlinesGSAP, CSS
- EBDACorporate site focused on transitions and content-first layoutsHTML, CSS, JS
- Infinite CharacterAI character-consistency tool for Stable Diffusion creators (sunset)Python, LangChain
Fourteen years, frame by frame
- 2007
Intermediate, Computer Science
Islamia College, Karachi
- 2011
Multimedia Specialist diploma
Arena Multimedia, Karachi (two-year AMSP programme)
- 2011
UI Developer
- Managed full front-end delivery for web and mobile applications
- Responsive UIs with HTML5, CSS3, jQuery, Sass and Gulp
- Led UX work: wireframes and usability testing
- 2016
Front-End Developer
- Visit Abu Dhabi, AlUla, Qasr Al Hosn, Cultural Foundation, Reel Cinemas
- Built the motion and scroll-storytelling work the agency is known for
- 2024
Lead Front-End Developer
- Lead the front-end team on government and enterprise platforms
- Created the team’s delivery processes, bridging development and design
- Helped design and build internal and client-facing AI tools
- Drive AI adoption with Claude Code and regular lunch-and-learns
I don't just use AI.I build with it.
Claude Code as a daily driver
Agentic development is my default workflow: planning, building and reviewing with AI in the loop, shipping in a fraction of the time.
AI tools for teams and clients
Helped my team build internal AI tools for client and team management, turning scattered processes into assisted workflows.
Agent orchestration with n8n
Tool-calling agents, webhook pipelines and multi-step automations that connect LLMs to real product actions.
A personal AI Task OS
My own life runs on an app I built: AI-categorised todos, a semantic knowledge base and AI-driven skill-gap analysis. Read the case study
Toolkit
AI and automation
- Claude Code
- OpenAI API
- n8n agents
- RAG
- Prompt engineering
- Context engineering
- LangChain
Motion
- GSAP
- ScrollTrigger
- PIXI.js
- Canvas
- Lottie
- CSS animation
Frameworks
- React
- Next.js
- Angular
- Vue.js
Core
- JavaScript
- TypeScript
- HTML
- CSS and Sass
- Responsive design
Platforms
- Optimizely
- Sitecore JSS
- WordPress
- Vercel
- AWS
Design
- Figma
- UX and wireframing
- Photoshop
- Illustrator
Languages
- English
- Urdu
- Sindhi
- French (basic)
Let's build something
Open to leadership roles, AI-forward product work and ambitious web experiences.
imran_bug81@hotmail.com